the beginning
the elaine sterling institute
Her business had grown tremendously over the years, and in the process, she had become more distant from her customers and employees. She needed a way to better connect with her customers and employees, despite the scale of her organization.
She thought of the brilliant idea to put her life and company into a book. She came to MyStory in November of 2023, looking to not only turn her life story, and the story of her company, into a book, but also make it a bestseller.
the journey
gathering info
By March, in just four short months, we gathered the information from Elaine, collected testimonials and images, perfected her cover and interior design, and crushed the marketing campaign.
Her book achieved best seller status, and she was able to host a successful book launch, selling over 500 copies in her first week!
the results
#1 best-seller
Now, anytime Elaine wants to further connect with a new customer or a new member of her organization, she can give them her book and take them through the journey of her life, as well as how her company was built.